We help MedTech innovators commercialize new technology.

Why Work with Us?

You are an innovative MedTech company with a novel technology preparing for commercialization. We deliver a comprehensive and data-driven commercialization strategy with corresponding tactical playbook.

What
We Do

We help MedTech innovators commercialize new technology.

Our Specialties Include:

+ Commercial strategy

+ Customer insights

+ Market segmentation

+ Market assessment

+ Competitive assessment

+ Strategic partner assessment

+ Account targeting

+ Surgeon targeting

+ KOL engagement

+ Commercial strategy

+ Customer insights

+ Market segmentation

+ Market assessment

+ Competitive assessment

+ Strategic partner assessment

+ Account targeting

+ Surgeon targeting

+ KOL engagement

Case Study

Commercialization Strategy for a Novel Soft Robotics Technology

Our case study explores the journey of an early-stage company pioneering soft robotics technology. The company came to Brandywine MedTech Consultancy with an innovative technology platform and well-understood pathway to FDA clearance. The company needed a commercialization strategy, “go to market” game plan, and framework to make strategic decisions and allocate resources to ensure future success. By delivering a commercialization strategy and “go to market” playbook, BMTC empowered the company with data, tools, and a tactical plan to drive successful commercialization.

Client Testimonials

  • “Alex can quickly analyze complex topics and develop a strategy and tactical plan that are easy for all stakeholders to comprehend.”

    Tom Albertson, Marketing Manager, DePuy Synthes (Orthopedics Company of Johnson & Johnson)

  • “Alex has a deep expertise in the MedTech industry, which allowed us to spend most of our time focusing on execution vs. trying to understand the problem.”

    Gene Curran, Sr. Marketing Manger, DePuy Synthes

  • “Alex has invaluable experience for a company trying to be acquired. The buyer from the purchasing company is an “Alex”, so he knows what the buyer is looking for and can provide it. In comparison, investment bankers can often only see the client’s perspective.”

    President & CEO, MedTech Startup

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Get started with Brandywine MedTech Consultancy, today.